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The matte finish stays put for hours without that dry, cracked feeling, and the shade range honestly has something for every mood. I’ve worn it through coffee and lunch and it barely budged.

The plumping effect actually shows up without that tingly burn I get from other lip products. I picked a deep berry shade and the matte finish lasted through my morning coffee without going chalky. It's a bit drying by hour six, but a little balm on top fixes that.

Wore the matte shade through a long dinner and it never once felt drying or cracked. The color stayed put on my lips even after coffee, which I honestly wasn't expecting from a powder matte finish.